Welcome to the Story Bistro blog!

Our most recent posts have been cued up for your enjoyment. This month, our focus is on blooming and deepening our online relationships.

(See the footer at the bottom of this page to browse by category.)

Book Review: Epic Content Marketing

The Big Promise: How to tell a different story, break through the clutter, and win more customers by marketing less He's the head of the Content Marketing Institute, so Joe Pulizzi should know a thing or two about content marketing. And in this book, he gives plenty...

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Book Review: Jab, Jab, Jab, Right Hook

The Big Promise: How to tell your story in a noisy, social world. My biggest problem with this book is its core metaphor. Boxing? Blood sports? Knocking out your prospects? What the hell were you thinking, Gary? It took everything I had to just get through the intro....

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If You Had Clients Like These…

...You'd Be in Love, Too Few business owners are as lucky as I am. I don't talk about them often enough, but I have some of the BEST clients in the world. Each of them are doing amazing things -- changing and shifting, growing into more confident and glowing versions...

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Collaborate in the (Online) Kitchen and Yield Exponential Results

Have you ever tried to do something big? No, I mean, massively huge -- something even a little audacious? If you haven't, you're missing out on one of the best adventure of your life. But if you have, then you know you can't really pull off something enormous without the help of other people. Which is why my Entrepreneur's Manifesto calls you to "Collaborate in the Kitchen. Here's a story about one woman who is doing just that... read more

What Small Biz Owners Can Learn from Superbowl Ads (Besides How to Waste Ungodly Amounts of Money)

I must confess: beyond the pleasures that come with watching a slew of manly men in tight pants run around and get sweaty, I'm not really a fan of football. I watch to support Mr. Perfect's interests and because (let's face it) he's holding the remote. What I DO love...

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Behind the Scenes of AmyTV

Some of you may have seen Amy's video series, Content Marketing Stripped. She's created a total of 20 videos so far -- each one a gem filled with storytelling, humor and value. Perhaps (like me), you found yourself giggling out loud and sharing the videos with your...

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