
Podcasts


Engagement from Scratch: An Interview with Danny Iny
Danny Iny, co-founder of Firepole Marketing, has put together a fabulous new book called “Engagement from Scratch: How Super-Community Builders Create a Loyal Audience and How You Can Do the Same!“ Contributors to his book include folks like Brian Clark of...
Small Biz Finance Forum: Interview with Nicole Fende
Nicole Fende, aka The Numbers Whisperer, interviews Tea about cooking up a killer brand. Check out the podcast on her BlogTalkRadio show: The Small Biz Finance...
Color Your Life Happy: Interview with Flora Brown, PhD
Spent an enjoyable Monday morning chatting with Flora Brown of Color Your Life Happy on BlogTalkRadio. Listen to this 30 minute interview and learn my 9 step process for creating your Secret Sauce so you can spice up your small...
Return on Influence: The Revolutionary Power of Klout, Social Scoring and More (an Interview with the Author)
Mark Schaefer stopped in at the Word Café last week and we had a chance to talk recently about his new book, Return on Influence. Here are the highlights: Q: How did you decide to write this book? I have to be honest…I’ve been watching this whole Klout...
Brainfluence: An Interview with the Author
Roger Dooley, the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, stopped by the Word Cafe for a quick chat about his new book. Here are the highlights: TS: How did you get started with neuromarketing, Roger? RD: Practically my...
From Guest Post to Published Author: An Interview with Beth Hayden of “Pinfluence”
Beth and I met last year in a guest blogging class taught by Jon Morrow, and it wasn’t long before we’d hit it off. We’ve even managed to meet up in person a few times, and it’s always an energizing exchange when we get the chance to talk. This...
Lovably Unpopular: An Interview with Erika Napoletano and a Chance to Win Her New Book
Unless you’ve been living under a rock, you know that around here, figuring out your Secret Sauce is a pretty huge deal. That’s why I was so excited about the chance to talk with Erika Napoletano (the person behind the persona at RedHeadWriting.com)....
Book Marketing Lessons from a Finance Rockstar
As the President of Small Business Finance Forum, Nicole Fende, aka the Numbers Whisperer™ is a credentialed actuary with experience as a Chief Financial Officer, Investment Banker, and successful entrepreneur. She’s also the author of the new book, “How...
Brandscaping: An Interview with the Author, Andrew M. Davis
Just before Christmas, I picked up a new book called “Brandscaping: Unleashing the Power of Partnerships.” And I really enjoyed it. So much so, that I added it to my Must Read Marketing List and then reached out to the author for an interview. Andrew Davis...
Book Review: “Uprising: How to Build a Brand and Change the World” (Plus a chance to win a FREE copy)
I love to read — it’s one of the reasons I do book reviews here (so that I have access to all the latest and greatest business books). But this, my friends, is a book you absolutely must read if you’re serious about building something bigger than...
The Art of Growth: An Interview with Tara Gentile
Everyone has a different idea of what it means to grow their business. Some of us think we need to reach for 6- or 7-figures. Others would prefer a 4-hour work week. And then there are those who would just like to be able to pay the bills and put a little away for...
Brand Turnaround: An Interview with Karen Post, the Branding Diva
Karen Post, aka the Branding Diva, has a great new book called “Brand Turnaround: How Brands Gone Bad Returned to Glory…and the 7 Game Changers that Made the Difference.“ I spoke with her earlier this week on the Word Cafe podcast. Here are the highlights....
Author Marketing Club: An Interview with the Founder
Jim Kukral, the founder of the Author Marketing Club (a great resource I found while marketing my new book) was my guest recently at the Word Café. I’ve pulled the highlights together for you here. Q: What’s the Author Marketing Club about? And why did you...
MeFrog: Interview with Joel Orr
Joel Orr interviews Tea Silvestre on what coaches and consultants need to focus on most in order to see success. > Listen to the podcast here <...