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by giving me solid guidelines and action items to get stuff done. She is not for the faint at heart and cracks a mean whip but it the most authentic person I know. Looking to hone your marketing efforts, the Chef is your gal.
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— on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.
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It’s really important to find someone who’s got a lot of experience, knows the ropes, and is still open and growing her/himself. And I LOVE the tough love: do the work or you’re out. You know, I’ve bought a lot of programs and read and listened to and watched endless webinars and …. now I’m doing the work. That makes all the difference.
Megan EverettLatest Articles…
April Blog Challenge: Teachable Moments
Tell us a story! Sometimes finding inspiration -- at least where your business blog's concerned -- can feel a bit like trying to touch your elbow to your nose (frustrating at worst, just plain laughable at best). I hear from a lot of you that you're not sure what you...
Uncorked: How Gabrielle Taylor Helps Highly Sensitive Entrepreneurs Thrive
Welcome to Corkers Uncorked. These are some of my most treasured interviews -- mostly because I get to know my readers (you!) on a whole different level. We focus on your astounding biz-related superpowers and origin stories. Bonus: you get to learn more about your...
Wordalicious: How to Choose the Tastiest Words to Tell Your Story
"Words, are our most inexhaustible source of magic. They are our most potent forms of enchantment. Rich with the power to hurt or heal." -- Dumbledore, Harry Potter and the Deathly Hallows Yes, words have a great deal of power. Here's a short video that illustrates...
Be Incomplete
This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you'd like to play along, you can sign up here (don't worry -- it's FREE). We're all working through these small, powerful actions together and sharing our questions, learnings and...
Remember You’re Already Connected
This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you'd like to play along, you can sign up here (don't worry -- it's FREE). We're all working through these small, powerful actions together and sharing our questions, learnings and...
What The Beatles Can Teach You About Telling a Story With Your Home Page
How can a rock supergroup who broke up 45 years ago help you tell the story of your business? Turns out, they can teach you a lot. I’m a huge Beatles fan, even though they split up before I was born (which would come as a surprise to my 7-year-old, who recently asked...
Brandscaping: An Interview with the Author, Andrew M. Davis
Just before Christmas, I picked up a new book called "Brandscaping: Unleashing the Power of Partnerships." And I really enjoyed it. So much so, that I added it to my Must Read Marketing List and then reached out to the author for an interview. Andrew Davis says...
Does this Business Make Me Look Like a Fat Failure? (Or, How to Silence That Voice in Your Head)
How're you feeling about your business and where it's headed? Hunky dory? Or just hunky? Is there a nagging voice in the back of your head screaming that your projects will never be Grade-A material? Are you constantly taking one course after another in order to get...
Add Your Secret Sauce: Five Ways to Add Your Personality to Your Website or Blog
When You Just Need to Get ‘Er Done! Employees vs. Independent Contractors
You're at the crossroads. (And I totally feel your pain.) We both know there aren't enough minutes in the day to finish up all that work on your plate. Clients are trying to track you down. And the emails and phone calls are coming in faster than you can respond. And...
Yes! You CAN Stop Pigging Out on All That Information
This is a guest post by Zeus Yiamouyiannis, a reader who responded to a recent PB&J newsletter with this bit of helpful advice. (If you're a reader, too -- keep that in mind the next time you're bold enough to reply to my emails!) Okay, you and I do it all the...
The Truth About Why You Aren’t Learning Anything in Your Online Classes
I got an email this morning from Mary over at A-List Blogging (maybe you did, too?). It was titled "6 Reasons Why Blogger Trainings Fail." As I read through, I noticed my head nodding up and down. Yup. Yup. Yup. She's SO right about this stuff. Here's just a portion...
The Hero of the Story: How to Keep Your Dinner Guest in Mind
Case Study: How to Conquer the Blank Page and Write Better Sales Copy
Writing copy for your website or other marketing materials isn't always easy. And unless you're a professional copy writer (and sometimes even when you are), the blank screen of your computer can feel like it's taunting you: You've got no idea what you're doing, do...
Flying By the Seat of Your Pants: A Marketing Plan Love Story
Do you have a marketing plan for your business? No, I don't mean all those plans you've got in your head. A plan that's written down. (Or, more likely, typed into that thing you stare at most of the day.) If you're like 99% of the folks I talk to, you don't. Because...
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