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“The Chef is a standout amongst mentors.
She teaches you to fish. She shares generously, offers wisdom, insight and actionable plans to help you reach your goals. Don’t know how to identify goals that will work for you? There’s guidance for that too. Tea, a gifted wordsmith, connects and creates supportive communities.
Julia Hayes“Tea’s helped me with my message…
by giving me solid guidelines and action items to get stuff done. She is not for the faint at heart and cracks a mean whip but it the most authentic person I know. Looking to hone your marketing efforts, the Chef is your gal.
Lee Drozak“Tea’s helped me to think differently…
— on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.
Holly Higbee-Jansen“Tea is amazingly generous and smart.
It’s really important to find someone who’s got a lot of experience, knows the ropes, and is still open and growing her/himself. And I LOVE the tough love: do the work or you’re out. You know, I’ve bought a lot of programs and read and listened to and watched endless webinars and …. now I’m doing the work. That makes all the difference.
Megan EverettLatest Articles…
Context Matters: How to Stop Confusing People and Connect With a Hungry Audience
Meet Joshua Bell. He's HUGE in the classical music world. A few years ago, he posed as a street musician in in Washington DC, and nobody paid him any attention. Normally, if you want to see this guy play, you have to shell out a minimum of $100 (that's for the cheap...
Closing the Deal: Building a Business that Generates Income
This is a guest post by Zeus Many of you, like me, are putting in a lot of time, energy, and money into developing an online business. And yet concrete outcomes (substantial business income, successful products, etc.) sometimes seem so far away. We're taught to be the...
When the Going Gets Rough, Best Have Something to Stand On
This is a guest post by Zeus Why don’t shortcuts work for the important things? Why are real friendships, productive professional relationships, well-run businesses, life callings, marriage, and parenting so inconveniently and persistently demanding? These things...
Surprising Advice for Honing Your Storytelling and Blogging Skills
Have you seen the above rules before? It's super-smart advice! [Get more writing and content marketing tips from Copyblogger.] Here's Step #11: Don't Write in a Vacuum. It's simple: if you want to get better -- no matter what your experience level -- you should also...
How to Inspire People with Your Blog (Especially When You Feel Uninspired)
It's been too long since you published a blog post, am I right? I've noticed your silence online. (Are you still there?) I've looked for your latest article, but haven't seen one for weeks. I've heard you talk about the struggle to say something "worthwhile." And that...
Add Your Secret Sauce: Five Ways to Add Your Personality to Your Website or Blog
Visual Marketing: A Review and Interview with the Authors
I recently spoke with Anita Campbell of SmallBizTrends.com and BizSugar.com and David Langton of Langton Cherubino Group -- the co-authors of "Visual Marketing: 99 Proven Ways for Small Businesses to Market with Images and Design." If you'd like to listen to the...
A Pumpkin with a Plan (Or, How to Quit Being a Slave to Your Business)
Every once in awhile, a book comes along that really makes sense. This? Yep, this is definitely one of them. If you've read Mike Michaelowicz's The Toilet Paper Entrepreneur, then you're already familiar with his friendly and accessible style, his sense of humor,...
Book Review: “Uprising: How to Build a Brand and Change the World” (Plus a chance to win a FREE copy)
I love to read -- it's one of the reasons I do book reviews here (so that I have access to all the latest and greatest business books). But this, my friends, is a book you absolutely must read if you're serious about building something bigger than yourself. I know...
On Teaching: An Interview with Jennifer Louden
I stumbled on Jen Louden about a year ago, while researching different classes on teaching. I've found her credible and genuine and full of heart. She is an "A-lister" who doesn't take herself too seriously and is always willing to share something that matters. She's...
The Shy Business Owner’s Guide to In-Person Networking
In today's post, I address a question from Caroline Nash of Carolee Crafts (at least 2 other readers asked about this, so I knew it was really important): I'm very shy and fine on a keyboard, but face to face I freeze. Small talk and I do not mix, and I end up...
After the Sale: How to Create Strong Client Relationships
Everything is about relationships. (Marketing, too.) That extends to things we do after the sale. After all, it's much easier to keep a client than to find a new one. If your client relationships aren't as strong as you'd like them to be, it may be time to put your...
One of the Biggest Storytelling Mistakes You Can Make While Marketing Your Business
It's an easy mistake to make. Especially when you've got some of the biggest brands in the world doing it, too. (Take AT&T, for example.) And there are SO many business coaches out there telling you you're a rockstar. A phenomenaut. In short, a hero. That you're...
Flying By the Seat of Your Pants: A Marketing Plan Love Story
Do you have a marketing plan for your business? No, I don't mean all those plans you've got in your head. A plan that's written down. (Or, more likely, typed into that thing you stare at most of the day.) If you're like 99% of the folks I talk to, you don't. Because...
Has Your Brand Reached its Expiration Date?
(Or, does it just need a little freshening up?) When we start our ventures (if we do things right), we create branding that eventually accomplishes the goal of telling our story in a way that is unique, compelling and builds community. Both the visual and written...
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