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“The Chef is a standout amongst mentors.

She teaches you to fish. She shares generously, offers wisdom, insight and actionable plans to help you reach your goals. Don’t know how to identify goals that will work for you? There’s guidance for that too. Tea, a gifted wordsmith, connects and creates supportive communities.

Julia H

Fantasy Footballer

“Tea’s helped me with my message…

by giving me solid guidelines and action items to get stuff done. She is not for the faint at heart and cracks a mean whip but it the most authentic person I know. Looking to hone your marketing efforts, the Chef is your gal.

Lee Drozak

LeeDrozak.com

“Tea’s helped me to think differently…

— on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.

Holly Higbee-Jansen

Jansen Photo Explorations

“Tea is amazingly generous and smart.

It’s really important to find someone who’s got a lot of experience, knows the ropes, and is still open and growing her/himself. And I LOVE the tough love: do the work or you’re out. You know, I’ve bought a lot of programs and read and listened to and watched endless webinars and …. now I’m doing the work. That makes all the difference.

Megan Everett

Tools-n-Pros

Latest Articles…

Behind the Scenes of AmyTV

Some of you may have seen Amy's video series, Content Marketing Stripped. She's created a total of 20 videos so far -- each one a gem filled with storytelling, humor and value. Perhaps (like me), you found yourself giggling out loud and sharing the videos with your...

5 Ways to Make Your Marketing Stick

When I was still a youngster (in the days before the Internet was considered a valid way to get your message out), I spent my nights and weekends at the UC Davis Extension learning the "official" rules of "Product-Price-Place-Promotion." One of my first professors (I think his name was Mr. Aguilar) had a strange attachment to the term "pasta marketing." He must've used this term at least twice in every class. His point was that lots of people do their marketing like they cook their pasta: they throw it against the wall to see if it's done. If it sticks, they think it's good. And if doesn't, well...you go back to the drawing board.

The Golden Triangle of Coffee Joints: A Marketing Parable

Locally-based businesses (as opposed to multi-national corporations) are the life blood of any community. And people are beginning to understand the importance of nurturing local economies. But there are still a few hold outs. While it is clearly to our collective benefit to support local businesses, many people still patronize national chains. And the reasons don't all have to do with pricing. If you are a small, locally-owned business trying to compete with the big guys, you might want to consider the following parable.

Ask Tad: How Do I Start Conversations Online?

Ask Tad: How Do I Start Conversations Online? A note from Tea (aka The Chef): Bartenders are fabulous listeners, and Tad is one of the best. If you've got a question related to listening, conversations, or developing relationships with your prospective clients, he'd...

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