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“The Chef is a standout amongst mentors.

She teaches you to fish. She shares generously, offers wisdom, insight and actionable plans to help you reach your goals. Don’t know how to identify goals that will work for you? There’s guidance for that too. Tea, a gifted wordsmith, connects and creates supportive communities.

Julia Hayes

Swanbourne Business Centre

“Tea’s helped me with my message…

by giving me solid guidelines and action items to get stuff done. She is not for the faint at heart and cracks a mean whip but it the most authentic person I know. Looking to hone your marketing efforts, the Chef is your gal.

Lee Drozak

LeeDrozak.com

“Tea’s helped me to think differently…

— on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.

Holly Higbee-Jansen

Jansen Photo Explorations

“Tea is amazingly generous and smart.

It’s really important to find someone who’s got a lot of experience, knows the ropes, and is still open and growing her/himself. And I LOVE the tough love: do the work or you’re out. You know, I’ve bought a lot of programs and read and listened to and watched endless webinars and …. now I’m doing the work. That makes all the difference.

Megan Everett

Tools-n-Pros

Latest Articles…

Five Tips for Writing Clear Marketing Copy

There's science to prove it. Studies show that advertising is most effective when it's easy to understand. I know, right? Sounds easy enough. But if you're selling something more complex than soap or beer, you may be having a little trouble getting your message across. Here are five things to look for as you write your own copy:

August Blog Prompt: Tutorial

Tell us a story! Sometimes finding inspiration -- at least where your business blog's concerned -- can feel a bit like trying to touch your elbow to your nose (frustrating at worst, just plain laughable at best). I hear from a lot of you that you're not sure what you...

How to be an Entrepreneurial Chef (not a Business Cook)

A few weeks ago, I finished reading Seth Godin’s Linchpin and was immediately struck by this passage: The future belongs to chefs, not to cooks or bottle washers...A cook is not an artist. A cook follows a recipe, and he’s a good cook if he follows the recipe correctly. A chef is an artist. She’s an artist when she invents a new way of cooking or a new type of dish that creates surprise or joy or pleasure for the person she created it for. I'd been mulling that over until what finally came out was my Entrepreneur's Manifesto, which starts off: Be a Chef, not a Cook.

A Business Storytelling Manifesto

This isn't just another bandwagon. This is truly important stuff. Especially if you're a mission-driven entrepreneur who has some world-changing ideas, products, or services. You know that business IS personal. That it SHOULD be personal. How else will we ever fix...

Fear. Fearless. Fearfully ready to take action?

Fears run rampant here lately. I've noticed lots of comments during coaching sessions like, "I can't do that. I'll look stupid." or "Are you serious? Me? Um, NO." Which reminded me of the time my son and I went hiking. Or, at least, he went hiking. I got as far as the...

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