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“The Chef is a standout amongst mentors.
She teaches you to fish. She shares generously, offers wisdom, insight and actionable plans to help you reach your goals. Don’t know how to identify goals that will work for you? There’s guidance for that too. Tea, a gifted wordsmith, connects and creates supportive communities.
Julia Hayes“Tea’s helped me with my message…
by giving me solid guidelines and action items to get stuff done. She is not for the faint at heart and cracks a mean whip but it the most authentic person I know. Looking to hone your marketing efforts, the Chef is your gal.
Lee Drozak“Tea’s helped me to think differently…
— on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.
Holly Higbee-Jansen“Tea is amazingly generous and smart.
It’s really important to find someone who’s got a lot of experience, knows the ropes, and is still open and growing her/himself. And I LOVE the tough love: do the work or you’re out. You know, I’ve bought a lot of programs and read and listened to and watched endless webinars and …. now I’m doing the work. That makes all the difference.
Megan EverettLatest Articles…
The Marketing Plan is Dead. Long Live the Storytelling Framework
I have a confession: I've never really enjoyed writing marketing plans. There's math, and a bazillion details and research. And planning feels so...corporate. I did a LOT of it when I headed up various marketing departments earlier in my career. After all, we weren't...
Uncorked: How Gabrielle Taylor Helps Highly Sensitive Entrepreneurs Thrive
Welcome to Corkers Uncorked. These are some of my most treasured interviews -- mostly because I get to know my readers (you!) on a whole different level. We focus on your astounding biz-related superpowers and origin stories. Bonus: you get to learn more about your...
Go Old School: Have a Real Conversation
This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you'd like to play along, you can sign up here (don't worry -- it's FREE). We're all working through these small, powerful actions together and sharing our questions, learnings and...
Case Study: Using Email Marketing to Deepen Relationships
Last month in the Digital Dining Room, the group's mission was to create a welcome email that would help them get to know their subscribers on a deeper level. Here's how we got them there: Step One: Brainstorm three questions they could ask a new subscriber...
The Golden Triangle of Coffee Joints: A Marketing Parable
![[Infographic] Solopreneurs: How We Market Online – 2012 Survey Results](http://storybistro.com/wp-content/uploads/food-growth-400x250.jpg)
[Infographic] Solopreneurs: How We Market Online – 2012 Survey Results
What We're Doing, What's Working and What's Not Created from survey data collected from nearly 1,200 respondents during June 2012. A full length research report is also available. For more, click here. Embed this Infographic <a...
Am I Doing My Marketing Right?
I'm currently conducting a 13-week teaching/gamification experiment called "Prosperity's Kitchen." It's an online class for solopreneurs to learn the ins and outs of marketing themselves in the digital world. The twist? It's structured like a reality TV competition....
A Surprising Way to Fix the Drawbacks of Digital Marketing (and Find New Clients)
I have a confession. I used to think I was an extrovert. After all, I've never had qualms about speaking in public. I've never felt anxiety around being the new kid in the room. And there was a time in my self-employed career when I was sure that my perfect job would...
Strut Your Stuff: 9 Examples of Edutainment Branding
Nine Ladies Dancing! It’s Day 9 of the 12 Days of Branding. If you missed any of the series thus far, you can find them here. In today’s installment I've got 9 great videos for you. These are excellent examples of how you can use the strategy of "edutainment" to...
What I Wish I’d Known Then about Starting a Business…
Advice for My (Much Earlier, More Naive) Entrepreneurial Self (Note: Much of this post first appeared on the Prosperity's Kitchen website under the title, "An Open Letter to New Entrepreneurs." I've modified the text somewhat.) Hey Girl, I'm really proud of you for...
Speak Up! Why and How to Find Your Voice
This is a guest post by Zeus This week I quadrupled sign-ups for my mailing list, and re-taught myself some valuable lessons: Trust yourself. Be original in voice. Put quality first. Tap into your existing community. Write what you know. Here's what happened: My guest...
We’re Brokenhearted and Helpless. Here’s How We Turn that Around…
"Sometimes I wish the apocalypse would get here, already." My younger sister said this to me while we were talking about the state of the world. She's pregnant with twins. Boys this time. (She's already got five kids -- four are girls.) The twins should be arriving on...
One of the Biggest Storytelling Mistakes You Can Make While Marketing Your Business
It's an easy mistake to make. Especially when you've got some of the biggest brands in the world doing it, too. (Take AT&T, for example.) And there are SO many business coaches out there telling you you're a rockstar. A phenomenaut. In short, a hero. That you're...
The Crowd Sale Experiment
What would you rather do: sell your thing one at a time to many people? Or sell your thing all at once to many people? Hmmm. I thought so. So why do we -- so often -- attempt to find new clients and customers one at a time? Group sales are not a new concept. Folks...
Wide vs. Deep: How to Choose the Right Path for Building Your Business
Just for a moment, close your eyes and picture the dining room in your home. What kind of table do you have? What wood is it made from? How many chairs will fit around it (comfortably)? Visualize that table set for a dinner party. Choose the Placemats. Dishes....
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