Welcome to the Story Bistro blog!

Our most recent posts have been cued up for your enjoyment. This month, our focus is on blooming and deepening our online relationships.

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Five Tips for Writing Clear Marketing Copy

There's science to prove it. Studies show that advertising is most effective when it's easy to understand. I know, right? Sounds easy enough. But if you're selling something more complex than soap or beer, you may be having a little trouble getting your message across. Here are five things to look for as you write your own copy: read more

SSC 1.1 :: The Invitation

Julia stood in the same spot she always came to when she wanted to disappear. The young adult stacks were in the far corner of the upstairs level. It was the quietest section of the store and easy to hide there. Usually. She stared at the...

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Behind the Scenes of AmyTV

Some of you may have seen Amy's video series, Content Marketing Stripped. She's created a total of 20 videos so far -- each one a gem filled with storytelling, humor and value. Perhaps (like me), you found yourself giggling out loud and sharing the videos with your...

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If You Had Clients Like These…

...You'd Be in Love, Too Few business owners are as lucky as I am. I don't talk about them often enough, but I have some of the BEST clients in the world. Each of them are doing amazing things -- changing and shifting, growing into more confident and glowing versions...

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