Book Review: Jab, Jab, Jab, Right Hook

Book Review: Jab, Jab, Jab, Right Hook

The Big Promise: How to tell your story in a noisy, social world. My biggest problem with this book is its core metaphor. Boxing? Blood sports? Knocking out your prospects? What the hell were you thinking, Gary? It took everything I had to just get through the intro....
Be Incomplete

Be Incomplete

This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you’d like to play along, you can sign up here (don’t worry — it’s FREE). We’re all working through these small, powerful actions together and sharing our...
Book Review: Epic Content Marketing

Book Review: Epic Content Marketing

The Big Promise: How to tell a different story, break through the clutter, and win more customers by marketing less He’s the head of the Content Marketing Institute, so Joe Pulizzi should know a thing or two about content marketing. And in this book, he gives...